Advanced SEO

With SEO, learning never stops

SEO is an extremely broad topic, varying from very technical knowledge to the psychology of searchers. Combined with a high pace of change, this means SEOs always need to keep learning.

Our Advanced SEO guide helps you take the next steps after you started with the basics.

Contents

  1. URL Optimization and SEO


  2. SEO checklist for website launch

    SEO checklist for website launch

    Ready to launch your new website? This checklist helps you make sure you've got everything covered.


  3. Duplicate content: what is it and how to fix it

    Duplicate content: what is it and how to fix it

    Duplicate content can harm your SEO rankings, but it's easy to spot and not hard to fix.


  4. Crawl Budget

    Crawl Budget

    Crawl budget is the number of pages Google will crawl on your website within a given timeframe. Here are some tips to improve the number of pages Google can crawl on your site.


  5. Author Authority & SEO

    Author Authority & SEO

    The author of a page contributes to the authoritativeness of that page. This article explains how to leverage the reputation of an author to boost your visibility.


  6. What are inbound links?

    What are inbound links?

    What's a link inbound? These are the links you link to other pages, sections or content on your own site. Inbound link (also called back link)


  7. Indexed, though blocked by robots.txt

    Indexed, though blocked by robots.txt

    Have you received an email from Google Search Console (GSC) that says, “Indexed, though blocked by robots.txt,” then here is a little help with what is happening and how to fix it.


  8. How to measure the success of your SEO effort


  9. YouTube SEO

    YouTube SEO

    YouTube is a great way to create brand awareness and reach customers. This guide will help you to rank your videos higher.


  10. Social Media Accounts and SEO

    Social Media Accounts and SEO

    Using your social media accounts on your website can boost your visibility in Google. This article explains how.


  11. SEO techniques to avoid

    SEO techniques to avoid

    Not every SEO has good intentions. This article explains black-hat SEO practices, and why you should stay away from doing that.


  12. Underscores or Hyphens for SEO URLs?

    Underscores or Hyphens for SEO URLs?

    Does Google have a preference to what type of URLs you can use? It is always best to use hyphens rather than underscores in your URL, here's why.


  13. Text to HTML ratio

    Text to HTML ratio

    Improving your Text to HTML ratio can affect your rankings positively. This article explains what it is, and how to fix it.


  14. Best Website Font Size

    Best Website Font Size

    What is the effect of font size on readability, user experience and SEO?