Awarded most user-friendly SEO tool

Turn SEO chaos into a clear action plan

Get a prioritized SEO task list instead of overwhelming audits. Know exactly what to fix first across technical, on-page and content.

  • No credit card needed
  • Set up in 5 minutes
  • Cancel anytime

Recognized by leading software review sites

  • SiteGuru is a leader in SEO on G2
  • SiteGuru has great user reviews on G2
  • Easiest to use SEO tool on Capterra
  • Best value site monitoring on Capterra
  • Best customer support on Software Advice
  • SiteGuru is Top SEO Software 2025 onb Tekpon

Less noise, more progress

Ever opened an SEO tool and felt instantly overwhelmed?

Some tools feel like opening a giant spreadsheet. You don’t need more noise. You need to know what matters, what’s broken and what to fix next.

A typical SEO audit

Rows, columns, filters and alerts everywhere.

Your action plan

This week
  1. 1 Fix 6 broken internal linksTechnical, high impact
  2. 2 Add meta descriptions to 14 pagesOn-page, high impact
  3. 3 Update /plant-care to match search intentContent, medium impact

What matters, what’s broken and what to fix next.

Everything in one place

The complete SEO toolkit you’ll actually understand

Content analysis & on-page optimization

Everything you need to make every page relevant and competitive.

  • Check your SEO basics: titles, headings and meta descriptions
  • See how well each page matches search intent
  • Catch thin, duplicate, outdated, or underperforming content
  • Compare your page against top competitors
  • Improve pages faster with AI-powered content briefs
Content recommendations for a search topic: clicks, relevance and top players

Technical SEO health

Keep your site fast, indexable, and error-free.

  • Check indexation and crawlability
  • Audit sitemaps and canonical tags
  • Identify page speed issues
  • Fix redirects and broken links
  • Spot and resolve hreflang and structured data issues
Indexation report: the indexing status of every page

Rankings & competitor insights

See where you stand, and where you can grow.

  • Track keyword rankings and overall visibility
  • Shift from tracking keywords to building true topic authority
  • Find low-hanging fruit to boost traffic
  • Compare your pages to top competitors in the SERP
  • See which keywords drive traffic, and where you’re losing ground
Competitor analysis summary: organic traffic, keywords, domain rank and referring domains, side by side

Link authority & internal linking

Strengthen your site’s structure and authority.

  • Find internal link opportunities that help key pages rank
  • Discover new backlink opportunities to grow authority
  • See which backlinks help, and which ones are holding you back
  • Spot pages that need stronger internal linking
  • Catch broken links and redirect issues before they drain value
Backlinks overview: number of backlinks over time, referring domains and domain rank

Reports & collaboration

Keep everyone in the loop with simple, client-friendly reporting.

  • Create clean, white-label PDF reports in seconds
  • Give unlimited teammates or clients access at no extra cost
  • Send automated weekly SEO updates straight to inboxes
  • Share insights instantly via Slack or webhooks
A PDF report: competitor analysis summary comparing two websites

For Shopify stores

The SEO tool that actually understands your Shopify store

Most SEO tools treat your store like any other website. SiteGuru knows your products, your collections and your revenue, so you see which SEO improvements will make you the most money.

  • SEO opportunities ranked by revenue, not just traffic
  • Organic revenue for every product and collection, straight from GA4
  • Health checks for every product: title, meta description, H1, product schema and internal links
  • Fast crawling with Shopify crawl signatures
Top collections by organic revenue
SEO opportunities ranked by revenue potential
Products with SEO health issues, with revenue and health score

For agencies

Agencies love us. Your clients will too.

SiteGuru makes delivering SEO insights effortless. Share clear, client-ready reports, collaborate with unlimited users, and keep everyone aligned with automated updates. All without juggling extra tools.

How we help agencies
  • White-label client reports
  • Unlimited client and team users
  • Automated weekly updates
  • Clear insights clients actually understand

Loved for its simplicity

Trusted by 1,000+ agencies and marketers worldwide

“SiteGuru is so plain and simple even my clients can understand it.”

Nathan VeenstraOwner at Optimus Online

“Hands down, this is the best SEO Audit Tool.”

Naz HaqueMarketing Consultant

“It's beautiful and very easy to navigate. The reports are really helpful too. Simple yet thorough.”

Whitney LeeWeb designer

“SiteGuru turns an overwhelming SEO audit into clear, actionable steps”

SabineFounder

“Comprehensive on-page SEO tool and an outstanding value”

BradOwner/Designer

“Currently my favorite tool for SEO”

JunaidOwner/Designer

Pricing

Powerful SEO at a price that makes sense

All features on every plan, from $49 a month. Try it free for 6 weeks, no credit card needed.

Small

For a handful of websites

$49/ month

Billed monthly

Start free trial
  • 5 websites
  • 15 competitor analyses a month
  • 5,000 pages per site
  • 2,500 keywords per site
  • White-label reports
  • AI assistant access (MCP)
  • Responsive support

Large

For agencies

$199/ month

Billed monthly

Start free trial
  • 50 websites
  • 150 competitor analyses a month
  • 5,000 pages per site
  • 2,500 keywords per site
  • White-label reports
  • AI assistant access (MCP)
  • Priority support