SEO Strategy In this guide we explain how you connect your SEO activities to the business goals of your company or clients. Contents How to Create an Effective SEO Strategy Overwhelmed with backlinks and keywords, and have half a mind to give up? Don’t worry! Check out the simple blueprint for creating an effective SEO strategy. Get started in 5 steps! The benefits of SEO for your business If you have a website, you need SEO. This article lists all the reasons why. Important SEO KPIs Good KPI's help you monitor the progress of your SEO activities and explain your results to clients. In this article we discuss the most meaningful KPIs for SEO The conversion funnel of SEO The SEO conversion funnel helps you better understand your customer and get better results. This article explains what it is and how it can help you, Topical authority Topical authority helps you rank for a broader topic instead of just for some keywords. This article explains what topical authority is, and how you build it. Inhouse or outsource SEO Search engine optimization is indispensable. But when you realize that you need more SEO power, it can be hard to decide if you should hire or outsource. How to Find Work as an SEO Freelancer In this article, you’ll learn the best ways for SEO freelancers to find work in. Cut through long application processes and find top-quality clients!
