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Looking for a Moz alternative?
SiteGuru is the modern Moz alternative: a fresh, action-first SEO tool that turns your audit and Google data into a prioritized to-do list.
- No credit card needed
- Set up in 5 minutes
- Cancel anytime
Moz helped define SEO. But the tool has stood still
Moz is one of the most recognized names in SEO. It popularized Domain Authority, built a huge community, and its tools have helped marketers for well over a decade.
But a lot of people searching for a Moz alternative feel the product has fallen behind. The interface feels dated, the workflow still expects you to dig through reports and scores to decide what matters, and newer essentials - like Shopify reporting or letting AI read your data - simply are not there.
SiteGuru is the modern alternative: it takes your audit, keywords and Google data and turns them into a prioritized to-do list, so you always know what to do next.
Start free trialSiteGuru vs Moz: side by side
| Feature |  SiteGuru |
Moz |
|---|---|---|
| Prioritized SEO to-do list (what to fix first) | Limited | |
| Built for marketers without SEO expertise | Limited | |
| Technical site audit | ||
| Keyword rank tracking | ||
| Google Search Console & Analytics | Limited | |
| Domain Authority / proprietary authority score | ||
| Backlink / link index | Limited | |
| Shopify SEO reports | ||
| White-label client reports | Limited | |
| AI assistant access (ChatGPT & Claude read your data) |
A modern, action-first tool built for how marketers work today
What sets SiteGuru apart from Moz?
Recognized by leading software review sites
A modern SEO tool, not a relic
SiteGuru brings your technical audit, keyword tracking, content suggestions and Google performance data into one clean, modern dashboard - and turns them into a prioritized to-do list.
Selling on Shopify? SiteGuru includes dedicated Shopify SEO reports for your product and collection pages.
And when you want a quick answer, just ask: SiteGuru lets AI assistants like ChatGPT and Claude read your SEO data directly.
One tool for your whole SEO workflow
SiteGuru is far more than an audit - it covers everything from technical fixes to content, keywords, backlinks and reporting
Frequently asked questions
- Is SiteGuru a good Moz alternative?
- Yes. SiteGuru is a modern, action-first SEO tool that covers the essentials - audit, rankings, content and your Google data - and turns them into a prioritized to-do list. It is a great fit if you feel Moz has not kept up.
- How is SiteGuru different from Moz?
- Moz is an established suite known for Domain Authority and its link data. SiteGuru is a newer, simpler tool focused on telling you exactly what to do next, with Google-native action lists, Shopify reports and AI assistant access that Moz does not offer.
- Does SiteGuru have a Domain Authority score?
- No - Domain Authority is Moz's own metric. SiteGuru focuses on the actions that improve your rankings rather than a single third-party score, and tracks your real performance through Google Search Console.
- Does SiteGuru track backlinks?
- Yes. SiteGuru monitors your backlinks and surfaces new link opportunities. Moz has a larger link index, but SiteGuru brings backlinks together with your audit, keywords and content in one place.
- Can I try SiteGuru for free?
- Yes. Start a free trial without a credit card and get your prioritized SEO to-do list within minutes.
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