How vingård Uses SiteGuru to Deliver SEO
SEO audits as a way to kick off a project
Web Design meets SEO
An SEO audit for every new project
vingård, a small and passionate web design agency, has quietly carved out a niche by offering practical, high-impact on-page SEO services - powered entirely by SiteGuru. What began as a curiosity about SEO has evolved into a mandatory on-page SEO offering for every new website project, thanks to SiteGuru’s ease of use and gamified results tracking.
The Challenge: Offering SEO without a Formal Background or SEO Training
Patrick Vuithier, the owner of vingård, who prefers staying out of the noise of traditional marketing channels, started offering on-page SEO about 1-2 years ago.
“I always liked SEO, but I didn’t know where to start. SiteGuru changed
that.”
Patrick Vuithier
owner @ vingård Digital Marketing
With no formal background in SEO, Patrick was searching for a tool that was beginner-friendly, affordable, and trustworthy.
That’s when they stumbled upon SiteGuru, and more importantly, its founder, Rick van Haasteren, who played a key role in onboarding.
“Being able to chat directly with Rick [SiteGuru founder] was amazing.
That personal connection made me trust SiteGuru right away.”
Patrick Vuithier, owner @ vingård Digital Marketing
With SiteGuru’s practical guides in the SEO Academy, Rick’s responsiveness, and a clear path to improving on areas like meta descriptions, content, and other technical details, Patrick was able to get up to speed quickly.
The Process
How vingård Delivers On-Page SEO to Clients Today
Most new clients come to Patrick with outdated WordPress websites. The transition process is straightforward: “I show them the SiteGuru SEO report on their current website. Then they switch to me and SiteGuru.”, says Patrick
Ideally, Patrick explains, he’ll migrate the clients to the CMS he uses - Duda. Once the site is migrated, the real work begins.
SiteGuru serves as the foundation for their SEO process.
“I love the ‘gamification’ aspect in SiteGuru. When I implement a change and see the SEO score go up, it motivates me (and the clients) to do more.”
This visual representation of how far the client has come with Patrick’s SiteGuru-driven on-page SEO services, from the initial audit in SiteGuru to constant progress tracking, helps constantly reinforce the value clients get from Patrick‘s on-page SEO services.
Addressing Client Education with SiteGuru
As with any agency, the biggest obstacles are clients’ education and mindsets.
“Clients often don’t understand the importance of SEO. They’ve been burned by agencies that charge for SEO but never touch the page.”
Fortunately, Patrick’s process with SiteGuru starts from the initial audit that establishes a baseline for him and the clients. They know what’s working and what needs to be improved, especially when looking at SiteGuru’s SEO to-do lists.
From there, every action taken is logged in SiteGuru’s history of changes, as well as ranking improvements. That way, clients know exactly what Patrick has been doing to improve their visibility.
They don’t have to take Patrick’s word for it. SiteGuru shows them the exact actions and results.
Results
Offering On-Page SEO with SiteGuru
From day one, SiteGuru has made SEO accessible and effective.
“Everything went perfectly with SiteGuru. SEO was overwhelming at
first, but with Rick’s help and the platform’s clarity, I was able to learn and apply changes that
actually moved the needle.”
Patrick Vuithier, owner @ vingård Digital Marketing
Now, Patrick has a process where clients are automatically recommended to start using on-page SEO services to monitor their visibility.
He runs the service exclusively with SiteGuru. It shows him (and his clients) everything they need to know to rank better and appear exactly when their customers need their help.
SiteGuru has been recognized as a great SEO tool by leading software review sites
