Streamlining Full-Funnel SEO
Modern Labyrinth’s Journey to Simpler, Smarter SEO
Founded in 2015
From Complex Funnels to Clear SEO Wins
Modern Labyrinth, led by Andrew Tran, was founded in 2015 to help clients navigate the complexity of modern digital marketing. Their team runs full-funnel, results-driven SEO programs that combine technical optimization with strategic content and conversion planning.
For them, SEO isn’t just about fixing errors - it’s about driving business results. That’s why they turned to SiteGuru to simplify the process, prioritize what matters most, and save hours of manual auditing.
“Setup took minutes: add a domain, connect Search Console, and we were ready to go,” Andrew recalls. “It made us realize how much time we were wasting before.”
Since adopting SiteGuru, Modern Labyrinth has been able to focus on strategy instead of spreadsheets - delivering faster audits, clearer priorities, and more confident client communication.
“Faster audits, clearer priorities, fewer dev bottlenecks. SiteGuru fits
perfectly into our full-funnel approach.”
Andrew Tran
Founder @ Modern Labyrinth
The Challenge
Scaling SEO Without Losing Focus
Before SiteGuru, Modern Labyrinth managed multiple tools to handle SEO audits, analytics, and reporting. It worked - but it was time-consuming and scattered.
They needed one platform that could centralize technical checks, keyword tracking, and on-page insights while helping them maintain their high client standards.
As Andrew puts it: “We were looking for a way to streamline audits and make sure we never miss critical issues or opportunities.”
The goal was clear: automate the technical side so the team could spend more time refining strategy and driving client growth.
The Process
How Modern Labyrinth Uses SiteGuru Across the Funnel
Getting started was simple: connect Google Search Console and Analytics, run a baseline crawl, and let SiteGuru highlight the most important fixes. Within minutes, the team had a clear list of priorities.
Today, their process includes:
- Baseline setup: Add the client’s domain, connect GSC and GA, and run an initial crawl to identify technical and content issues.
- Action planning: Use SiteGuru’s prioritized To-Do list to assign fixes and improvements across teams.
- Weekly monitoring: Review new issues, rankings, and performance data to keep everything on track.
- Client communication: Use SiteGuru reports to simplify updates and keep clients informed without extra prep work.
“Setup took minutes. SiteGuru immediately showed us what to fix and what to focus on first.”
With SiteGuru’s help, the team eliminated manual steps, cut audit time dramatically, and made their SEO workflow far more predictable.
Results
Faster Audits, Clearer Priorities, Better Outcomes
With SiteGuru, Modern Labyrinth transformed how they manage SEO audits and communication:
- Audits now take a fraction of the time
- Prioritized task lists keep everyone focused
- Developers get clear, actionable tasks - no confusion or back-and-forth
- Clients receive digestible, data-backed reports that build trust
“SiteGuru saves us hours every week,” says Andrew. “It fits perfectly with our process and helps us stay consistent across clients.”
Looking ahead, Modern Labyrinth plans to expand their SEO offerings with AI-assisted content briefs and programmatic SEO - continuing to build on the foundation of efficiency and clarity SiteGuru provides.