Link building is the activity of trying to get other websites to link to your website. Link building is an essential activity in SEO, because the number and the quality of links largely determain the authority of your website.
Link building is one of the more challenging parts of SEO. It can take a lot of time, but if done well, it really pays off.
Link building can be done in various ways. It normally starts with reaching out to relevant sites within your industry. Some link placements are paid, others are based on interesting and relevant content.Back