Technical SEO

HTML

HTML is short for Hypertext Markup Language and is the language that is used to build web pages. It's the foundation of every website. HTML is enriched with styling using stylesheets (CSS) and made interactive with javascript (JS), but no website can function without HTML.

HTML was invented by Tim Berners-Lee while working at CERN, to make scientific documents more accessible. Being able to add links from one page to another was and still is an important feature. The first version of HTML was created back in 1993.

The current version is HTML5, which is the standard since 2014.

As a technical SEO consultant, it's useful to have a basic understanding of HTML. It helps you analyze a web page and it's structure, and recommend improvements to your clients.

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